Automotive

Industry Leaders in Automotive Marketing

Proven Automotive Expertise

With 20+ years of experience and a track record of servicing 200+ dealerships across 50 markets nationwide, we live and breathe automotive marketing.

Our deep understanding of dealership operations, OEM partnerships, and market trends allows us to create customized, results-driven strategies that drive real business growth.

Data-Driven, Results-Focused Strategies

We’ve vetted hundreds of vendors, cutting through the noise to partner with the best in the industry.

Our team leverages top-tier data sources like IHS, Urban Science, Experian, and Google to develop marketing plans that are backed by real insights, not guesswork.

From inventory-driven digital campaigns to multi-channel brand building, our strategies deliver measurable impact where it matters most.

A True Partner, Not Just a Vendor

At Huddle, we don’t just run campaigns, we work as an extension of your team.

Our holistic approach covers everything from market research and brand development to performance tracking and optimization, ensuring your marketing dollars are maximized.

We’re invested in your success and committed to delivering cohesive, high-performance marketing across both traditional and digital platforms

Automotive-Specific Services

Automotive Data Experts

We harness industry-leading data sources such as IHS, Urban Science, Experian, Amazon Advertising, Google, Bing, Meta, Oracle, and YouTube to uncover critical insights that drive smarter marketing decisions.

By analyzing customer behavior, market trends, and competitive landscapes, we build hyper-targeted campaigns that maximize visibility, increase engagement, and generate high-quality leads.

Our data-driven approach ensures that every dollar spent delivers measurable results, turning insights into actionable growth strategies.

Dedicated Account Team

Our team isn’t just made up of marketers—we are automotive industry veterans who understand dealership operations, manufacturer relationships, and regional marketing strategies.

With years of hands-on experience, we work as an extension of your team, aligning our strategies with your dealership’s unique challenges and goals.

Whether it’s navigating co-op requirements, managing tiered marketing efforts, or optimizing retail campaigns, we provide customized solutions that drive success at every level.

Digital & Social Campaigns

We create high-impact digital marketing campaigns that drive results across search engines and social media.

Our paid search (PPC) and SEO strategies ensure your dealership ranks at the top when high-intent shoppers are searching for vehicles, service offers, and promotions.

Meanwhile, our social media campaigns engage, educate, and convert buyers across platforms like Facebook, Instagram, TikTok, and YouTube connecting with car shoppers at every stage of their journey.

By blending data-driven insights with platform-specific best practices, we maximize your visibility, engagement, and conversions.

Media Planning & Buying

With 25 years of experience, we specialize in digital and traditional media planning and placement, securing exclusive volume discounts that are not available to most customers and vendors.

Our expertise spans Linear TV, OTT, and CTV advertising, as well as digital video, streaming audio, podcasts, and programmatic display ensuring your brand reaches the right audience, at the right time, on the right platforms.

Additionally, we integrate Out of Home (OOH) advertising, including billboards and venue placements, to create omnichannel campaigns that deliver maximum impact and ROI.

Creative Services

Your brand’s identity is more than just a logo—it’s the story you tell, the experience you create, and the connection you build with your audience.

We offer brand creation, graphic design, video and audio production, website design, and copywriting, ensuring every element aligns with your dealership’s goals.

Whether it’s developing a new brand identity, producing engaging video content, or designing a high-converting website, we focus on delivering creative solutions that drive results.

From concept to execution, we bring strategy and creativity together to help your brand stand out, engage customers, and turn impressions into action.

Budget and Performance Tracking

Every marketing dollar matters, and we provide real-time tracking and optimization to ensure your ad spend is working smarter, not harder.

Our team continuously monitors cost per acquisition, lead volume, and overall campaign performance, adjusting strategies to maximize efficiency.

We take a proactive approach to budget allocation, shifting investments toward the highest-performing channels to improve reach, engagement, and ROI.

By combining data analysis with strategic insights, we help your dealership stay ahead in an increasingly competitive landscape.

"They understand the importance of maintaining good relationships and accountability in this industry"

"They have been a trusted partner of Lithia Motors Inc. (NYSE: LAD) for over 14 years. Consistently demonstrating the highest integrity when it comes to our media strategy, providing excellent market data and insightful consulting. They handle the media placement, billing and reconciliation for all our dealership businesses across the nation securing everything from TV, radio, print, outdoor, and many digital assets....The ongoing value their professionalism and insights bring is an inestimable resource as we continue to grow."

Eldon Harston

Lithia Motors - Marketing Director (Former)

My Automotive Experience...

With 20 years of experience in automotive marketing, I’ve had the privilege of working with the industry’s largest and most dynamic dealership groups, helping them navigate an ever-changing marketing landscape. My goal has always been to connect automotive retailers with the right marketing partners, eliminating inefficiencies, cutting unnecessary costs, and ensuring every dollar spent drives measurable results.

While serving as Agency Vice President of Media Access Group, acting as the lead Account Director for Lithia Motors for over 14 years. I managed marketing strategies for over 200 dealerships nationwide, spanning 28 brands across 40+ DMAs. My role encompassed everything from media strategy and budget allocation to vendor selection and campaign execution. I worked directly with GMs, Regional Account Managers, and C-Suite leadership to craft and implement marketing strategies that supported store-level and corporate objectives.

Beyond strategy, I played a key role in vendor vetting, ensuring Lithia’s marketing dollars were invested in high-performing solutions across SEO, SEM, digital display, video, audio, lead generation, and traditional media. I was also part of the new acquisition team, helping onboard and integrate newly acquired dealership groups—including DCH, Baierl, Carbone, Day, and Prestige—by assessing their existing strategies and aligning them with Lithia’s overarching marketing goals.

With a deep understanding of OEM requirements, co-op programs, and dealership operations across Fixed Ops, F&I, Sales, and Parts, I know what it takes to drive success in the automotive retail space. As the President of Huddle Communications, I bring this expertise to my clients—helping them streamline their marketing efforts, optimize budgets, and implement data-driven strategies that fuel long-term growth.